Santa Maria Novella Opens in The Strand Arcade

Dating back to 1221 and drawing its ingredients from the Florentine countryside, Santa Maria Novella is the world's oldest apothecary and they have now opened their second Australian flagship in the heart of The Strand Arcade in Sydney. Showcasing their vast product offering, including liqueurs, colognes, hair care, oral hygiene, face and body care, soaps, wax products, room fragrances, ceramics, leather goods and a barber line, this widely coveted line represents the height of luxury.

Santa Maria Novella’s second Australian flagship boutique was designed by renowned Italian architect Filoppo Burresi. The incredibly detailed and refined store concept blends tradition and innovation to represent the brand’s Florentine heritage and origin.

Offering not just the classic collection of products for which the brand is known, Santa Maria Novella at The Strand Arcade will also welcome the latest Firenze 1221 Bath and Body Collection.

Following the successful opening of their first Australian Flagship store in Paddington last year, The Strand Arcade boutique is committed to offering an unrivalled experience, enhancing the consumer experience by providing clients with in-store consultation prior to purchasing, as well as offering private masterclasses and events.